Sport Aid Videos

Here are some videos of Sport Aid and the Race Against Time. It is a selection of videos that have been posted by people on youtube over the years. I have annotated each one with the relevant paragraph (page) in my book.

BBC News Report by Michael Buerk
Chapter 2, page 23 It was late October and the clocks were going back [...]
The Press Launch of Sport Aid
Chapter 7 Page 67 Bob Geldof, Jim Grant and Seb Coe hosted the press [...]
Sport Aid Commercial – Policymakers
Chapter 9 Page 99 The British Advertising Industry wanted to [...]
Sport Aid Commercial – Sallymatu
Chapter 9 Page 99 ‘Sallymatu’ was the first. It was an incredible [...]
The Sport Aid Office
Chapter 7 page 69 I got on well with Chris Patten and he found me [...]
Sport Aid Commercial – Heartbeat
Chapter 9 Page 99 The British Advertising Industry wanted to [...]
Frank Bruno
Chapter 8 Page 88 Bob and Midge Ure did a funny little cameo role [...]
Sport Aid Advertisement – Blood Money
Chapter 9 page 99 Blood Money - Bury the Debt not the Dead’ [...]
Page 1 of 4